MCA school crestMinhang Crosspoint Academyat Shanghai Wenqi Private Middle SchoolFor UniversitiesEN/中文
Industry Practice/Design & entrepreneurship

Botanical Fragrance Design

Students experiment with plant-based ingredients and fragrance formulas, then work on product positioning, packaging and promotion. Repeated scent trials guide their revisions.

Student outputBotanical fragrance products developed through formulation trials, alongside product positioning, packaging and branding work.
Methods & activitiesStudy plant-based ingredients and extraction methods, adjust fragrance formulas, work on packaging and promotion, and explore initial sales channels.
Project progressFragrance products developed; initial sales channels explored.
Students experiment with perfume materials
Students experiment with perfume materials

From plant materials
to fragrance products

01

Extraction

02

Formulation

03

Positioning

04

Packaging

01

Testing ingredients and formulas

With specialist guidance, students explored plant-based fragrance ingredients and developed fragrance products. By varying ingredient ratios, they learned how a formula changes a scent.

02

Chemistry, design and business

The project combined extraction and formulation with product positioning, packaging and branding. Students also considered how to introduce the products to potential customers.

03

Exploring production and sales

Students began exploring sales channels after developing the products. They also considered a future local factory, raising questions about production, partnerships and reaching a wider market.

Project guidance

Andy · Industry Practice Teacher

Andy guides this project. With support from fragrance specialists, students explored extraction and formulation alongside product positioning, packaging and promotion.

Read the teacher’s profile